Published on: December 01, 2008 Type of content: WHITE PAPER Format:
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Length: 44 pages Price: FREE
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Overview:
MarketingProfs recently conducted an in-depth study on perceptions, behaviors and lead generation performance. Check out this MarketingProfs Report to read the study's full findings and to learn how you can effectively calculate lead generation ROI and leverage marketing metrics within your own organization.
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TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines.